Human beings are curious creatures and we have this inexplicable desire to find answers. However, there is one area of questioning that floods many business owners with anxiety and tension and that is asking for customer feedback.
Asking for feedback is never easy and even business owners agree that it is one of their biggest fears. But whether you like it or not, feedback is essential to the growth of any business because it is through this that you’ll know if there is a need to improve your product or service. Through feedback, you’ll be able to gauge how your business is doing.
It’s encouraging to know that you’re doing a great job if your customers offer positive feedback. And if there are customers who happen to be unsatisfied with the product or service your company offers then at least there’s still a chance you can do something about it.
The following are the best ways and times to ask for customer feedback.
As simple as starting a conversation is enough to know what goes on in your customers’ minds. You can ask for feedback by sending them an email with a set of questions or you can simply call them.
- Online Surveys
When creating online surveys, make sure that you have carefully thought-out questions to ask your customers. You can send them a protected form using a word processing app or you can send them a PDF Form or you can send them forms that they can submit directly to your website.
- Hard Copy Questionnaires
This may seem old school but it’s still as effective as virtual forms. Send hard copy questionnaires by having them mailed to your customers’ addresses. Make sure to include a self-addressed and stamped envelope to make it easy for them to mail their answers.
Timing is everything when it comes to asking for customer feedback. The best time to ask for feedback is when your customers talk to you about a positive experience they’ve had with your product. You can also ask them for feedback right after they’ve experienced your service. Another time to ask them for feedback is when they reach out to you via social media.
Businesses are always striving to improve their products and services because they know that doing so will lead to more customers. Improvements can be made once you know what your customers think about your product or service. You’ll have an idea what features to retain and what features need changing.
If you are currently contemplating about starting a business of your own but you’re not sure exactly where to start, we’d like to share our business with you.
HydroKleen is an amazing business opportunity if you are considering opening a licensing business. HydroKleen is an air conditioning cleaning company based in Australia. Our licensees are growing by the minute, this is because they believe in us, in our business model and in our systems and processes. We are also very transparent about our commitment to offer our expertise and help when need be. We started licensing in July 2015 and since then we’ve introduced HydroKleen to over 16 countries and branded ourselves into over 40 countries all over the world in just a short span of time.